1% for the Planet was founded in 2002 by Craig Matthews (former owner of Blue Ribbon Flies) and Yvon Chouinard (founder of Patagonia). They have been friends and fishing buddies since the 1980s when Yvon walked into Blue Ribbon Flies…

Dave McCoy is the owner of Emerald Water Anglers, and is an ambassador for both Patagonia and Thomas & Thomas. In a long conversation with filmmaker Mark Titus, he reflects on the business and sport of fly fishing in a…

I had been looking for a special fly rod for the last year. My medical adventure of late 2016 through early 2017 provided me with a good amount of time to think about what’s important in life. I came to…